27 June 2016

Stewart versus Esteves - Throw Down!

American TV personality Martha Stewart is the most famous housekeeper / homemaker in the world. That's what I thought until when mentioning her name in a casual discussion, the person who was not from America said they didn't know her. In case the reader does not know - Ms. Stewart's official Google Plus business page puts her occupation as “Businesswoman”. That is an inadequate or insufficient description. It should say “Phenomenal Businesswoman par Excellence”. Watched one of her shows one time and she was actually teaching her audience how to clean a dirty greasy frying pan! This woman took the mundane chores of housekeeping and homemaking on a Star Trek journey and boldly went places no woman had ever gone before. To the bank!!!
  • Martha Stewart's net worth at one time was reported at $300 million, per celebritynetworth.com. (Figured that must be an old report. So fished some more.)
  • A 2011 article published by abcnews.go.com, reported that Forbes.com reported her net worth at $638 million. (That's probably understated too, as of 2015.)

Anyway, getting to my real point - If you're not into baking from scratch like Martha Stewart, are you aware of the wonderful things that can be done with a cake mix? Isabelle Esteves shares her tips on how to enhance a basic cake mix.


Ms. Stewart teaches you how to make all sorts of wonderful culinary delights on from scratch on her Martha Bakes TV series. But why do that when the family and friends chowing down on my upside down cake won't even notice the difference? Stewart versus Esteves? I'm in the Esteves corner. 



Content also published at Persona Paper, Feb 2015.
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